Principal Outbound Product Manager - App Engine

Company Description
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Job Description
Role:
We are seeking an exceptional Principal Outbound Product Manager in the US to own GTM readiness, pre-sales activities, customer and partner enablement, and deliver more value to our customers.
The App Engine Outbound Product Management team is responsible for all outbound GTM and commercial aspects of the ServiceNow App Engine portfolio. Our Outbound Product Managers interact with our existing and prospective customers to guide them on product journeys, bring their voices back to our product roadmap, help drive product strategy, guide product messaging and positioning, enable sales with technical content and enablement, and help craft product packaging and pricing. We collaborate closely with multiple cross-functional teams (e.g., marketing, sales, solution consulting, pricing strategy, and operations, customer outcomes, product success, training and certification, etc.).
What you get to do in this role:

• Own key tasks to drive GTM, sales, solution consulting, and partner enablement for App Engine and Now Assist for Creator (our Generative AI offering), working closely with Inbound Product Management, Product Marketing, Pricing Strategy, Product Success, Customer Outcomes, and Technical Alliances teams
• Develop high-quality technical enablement content that describes the differentiating value of product innovation for App Engine and Now Assist for Creator products
• Lead pricing and packaging efforts in close coordination with other BU stakeholders and corporate pricing to optimize market adoption of new products
• Define and execute new product launch strategy working with relevant product, marketing, and GTM stakeholders and leadership
• Develop a deep understanding of customer use cases, gains, pains, and their success outcomes for our top 20-50 customers
• Solicit ongoing Voice of Customer (VOC), along with partner, field, support, and BUs' feedback on product roadmap to inform product strategy, Identify candidates for customer programs and references
• Track sales pipeline and renewals and flag issues; define customer maturity model; lead EBC presentations for existing customers
• Develop best practices assets and conduct quarterly product onboarding sessions to drive adoption by customers and partners
• Own community presence and "first-value" content for the solutions
• Become a trusted resource to promote the ServiceNow vision with industry influencers, strategic partners, and analyst firms
• Lead and influence cross-functional teams to accomplish our goals.

Qualifications
To be successful in this role you have:

• Bachelor's or Master's degree
• 8+ years of total customer-facing experience in product management, presales consulting, technical business development, or management consulting at an enterprise software company or SaaS company (preferred)
• 8+ years of experience in application development
• Extreme sense of ownership - own the problem, the process, and the outcome. Some things may need "driving by influence", others may need executing yourself in a hands-on manner, and yet others will need delegation.
• Strong bias towards action, and a sense of urgency to "win" in the market.
• Experience operating in an ambitious environment and driving the adoption of new and emerging products
• Consistent track record of working cross-functionally to deliver business impact
• Demonstrated customer obsession in engagements
• Demonstrated consistent ability to drive both strategy and results.
• Excellent people and presentation skills to engage with all levels of customers, colleagues, cross-functional teams, and partners.
• Strong networking and influencing skills; able to drive extended and virtual teams
• Outstanding written and oral communication skills.
• Bachelor's degree in a relevant field of study; MBA a plus but not required

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For positions in the Bay Area, we offer a base pay of $158,500 - $277,500, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs (subject to eligibility requirements). Compensation is based on the geographic location in which the role is located, and is subject to change based on work location.
Additional Information
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.
If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.
For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.
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