GitLab is an open-core software company that develops the most comprehensive AI-powered DevSecOps Platform, used by more than 100,000 organizations. Our mission is to enable everyone to contribute to and co-create the software that powers our world. When everyone can contribute, consumers become contributors, significantly accelerating human progress. Our platform unites teams and organizations, breaking down barriers and redefining what's possible in software development. Thanks to products like Duo Enterprise and Duo Agent Platform, customers get AI benefits at every stage of the SDLC.
The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software.
The Director of Global Enablement Content is a seasoned global Sales, Partner, Technical, or Customer Success Enablement leader with the ability to thrive in a growing software AI-Powered DevSecOps organization. Reporting to the Vice President of GTM Enablement & AI Strategy, they are responsible for building and managing a world-class global sales training and enablement content function.
Responsibilities- Develop and lead the successful execution of the sales enablement plan and programs to ensure field team members and partners are equipped with content, resources, tools and training to effectively differentiate and sell the GitLab solution.
- Lead a team of content managers and oversee the development of global training content in collaboration with marketing and other SMEs to identify and develop core curriculum for field audiences across all routes to market.
- Identify and leverage content development tools (including Articulate products, genAI etc.) to support a content function focused on scale and impact.
- Ensure alignment of field enablement content with key internal and external events, such as new product releases, campaigns, and essential industry trade shows.
- Manage and drive online, self-paced onboarding and result-driven continuous learning.
- Leverage Salesforce.com CRM infrastructure and AI technologies to craft enablement solutions at scale for the globe and ensure all programs are data-driven.
- Develop sales competency assessment programs and experiences, as well as partner accreditation programs, infused with our sales methodology (Command of the Message).
- Measure and report on the effectiveness of sales enablement investments and the programs conducted. Determine opportunities for improving the sales learning experience, and identify innovative techniques for delivery.
- Demonstrated progressive software sales experience with expertise in DevOps and/or Open Source, preferably in sales enablement or training.
- Working knowledge of sales training technology and methodologies; demonstrable experience with sales, partner, and customer success enablement concepts, practices, and procedures.
- Relevant experience preparing, developing, and executing global sales teams’ effectiveness strategies, tactics and action plans for a technology platform.
- Ability to quickly understand technical concepts and explain them to audiences of varying technical expertise (sales team, customer success team, and channel partners).
- Experience leading content development teams or building content directly - particularly expert in leveraging AI, authoring tools, and project management software.
- Experience growing within a small start-up. Strong ability to interact and influence effectively with C-level executives and team members.
- Exceptional written/verbal communication and presentation skills.
- Team player with strong interpersonal skills, skilled at project management and cross-functional collaboration.
- Ability to thrive in a fast-paced, unpredictable environment.
- You share our values, and work in accordance with those values.
- Leadership at GitLab
- Ability to use GitLab
Additional details about our process can be found on our hiring page.
The base salary range for this role’s listed level is currently for residents of listed locations only. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.
Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.
Privacy Policy: Please review our Recruitment Privacy Policy. Your privacy is important to us.
GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also GitLab’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know during the recruiting process.
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